Why January Is the Best Time to Secure Exhibition Staff January is a month of fresh starts, new plans, and renewed focus. For businesses preparing to exhibit in the coming months, it is also the most important time to secure exhibition staff. With the UK exhibition calendar quickly filling up from February onwards, early planning can make a significant difference…
Looking Ahead: How to Plan Your Exhibition Staffing for the Year Ahead As the year draws to a close, many businesses begin reflecting on what worked well and what could be improved. For companies that exhibit regularly, this is the ideal moment to review event performance and start planning for the year ahead. One of the most important, yet often…
Why Hiring Hostess and Hospitality Staff Improves Your Exhibition Stand Experience Exhibitions give businesses the chance to meet potential customers face-to-face, build relationships, and present their brand in a memorable way. While much attention goes into stand design, printed materials, and product displays, one essential element is often overlooked: the people who represent you. Hiring hostess and hospitality staff for…
How Professional Sales Generators Turn Visitors into Clients Exhibiting at trade shows and business events can be one of the most effective ways to meet potential customers face-to-face. Yet, many companies struggle to achieve the results they expect. Stands may be busy, conversations may flow, but when the event ends, the list of quality sales leads often falls short. The…
Why Immersive Exhibition Stands Need Expert Teams Exhibitions have changed. Where once a stand might have been a simple shell scheme with brochures and a few product samples, now many brands are creating immersive environments designed to pull visitors into a story. Projection mapping, virtual reality headsets, interactive demos and themed walk-throughs are quickly becoming the norm. It’s an exciting…
How to Build Relationships With Guests Before, During, and After Your Event Strong guest relationships are the foundation of any successful event. Whether you’re hosting a corporate conference, product launch, or gala dinner, the way you engage attendees before, during, and after the event can make all the difference to its long-term impact. One often overlooked part of this process…
The Aftermath of Events: Why Professional Cleaning Services Are Essential Hosting an event is no small feat. From coordinating logistics and entertainment to managing guest experiences, there’s a great deal that goes into ensuring everything runs smoothly. Amidst the hustle and bustle, one crucial element often overlooked—until it’s too late—is cleaning. Whether it’s before the guests arrive, while the event…
Why Experienced Staff Are Essential to the Success of Immersive Events Immersive events have become one of the most powerful ways to connect with audiences, transporting them into different worlds, eras, or storylines. From blockbuster exhibitions like Disney100 and Tutankhamun: His Tomb and His Treasures, to nostalgic experiences like FriendsFest, the appetite for these kinds of events continues to grow…
Crowd-Pulling Secrets: How to Turn Passers-By Into Fans at Your Next Event You’ve booked the space. Your branding is on point. Your product or service is polished and ready to shine. But without one crucial factor, none of that matters: footfall. Research shows 74% of exhibitors say “visitor flow” is the number-one indicator of event ROI. Why? Because a buzzing…
Top Tips to Make Your Exhibition Stand Out and Succeed Exhibiting at a trade show or industry event is a powerful way to raise brand awareness, connect with new prospects, and showcase your products or services. But with so many businesses competing for attention, how do you make your exhibition stand truly stand out? From setting clear goals to staffing…