How to Attract More Visitors to Your Exhibition Stand Preview: Attracting people to an exhibition stand isn’t really about having the biggest screen, brightest graphics or the most expensive giveaway. Visitors are surrounded by hundreds of competing messages, so the stands that perform well make it immediately clear why somebody should stop, give them an easy way to engage and have…
What Does a Brand Ambassador Do? Companies of all sizes use brand ambassadors. Budding startups tap into their friends and family, while big brands reach out to social media influencers and celebrities. Either way, brand ambassadors help with a major marketing tool: word of mouth. Ultimately, ambassadors are a brand’s most important customers. The Brand Ambassador, Defined Brand ambassadors are…
The 4 Biggest Mistakes that Exhibitors Make When Hiring Promotion Staff (and How to Avoid Them!) Engaging with potential customers and making a lasting, positive memory is the big trick that all brands want to master at their next trade show. When you don’t have the right promo staff behind your brand, everything from your sales to the customer experience…
9 Great Tips for Better In-Store Product Demonstrations over the Festive Season During the Christmas holidays, practically every shop has in-store product demonstrators showing and selling fitness equipment, household appliances, electronics, toys and other consumer items. Manufacturers understand that customers need to see and test out a product before they spend money on it, particularly when they’re buying a gift…
5 Exhibition Staff Training Tips To Ensure a Success Exhibiting is a specific and unique way to market a product or service. At an exhibition, the major point of interaction between your guests and your brand is the team that’s operating the stand. Aside from having an eye-catching presentation, you’ll want to make sure that the appearance, attitude, body language…
11 Mistakes to Avoid When Hiring Event Staff Event staff members are the face of your brand. They’re the ones who will initiate relationships with your audience. It’s contradictory that some event planners are decidedly careless during the hiring process, hoping to get through it as quickly and cheaply as possible. Successful events hinge on avoiding these 10 mistakes. 1…
6 Tips for Building Loyal Brand Ambassadors Despite a company’s massive marketing budget and high-profile ads, nothing compares to a referral from a trusted family member, friend or colleague. How does a brand encourage earned media, though? They develop a product or service that brings genuine, needed value to their audience and they provide stellar customer service. Once you’ve taken…
#POTM September 2015 – Angelina Mizrany This month’s winner of #POTM is Angelina. Angelina joined our fantastic team of promotional staff in 2014 and has been booked up for numerous assignments since, she has been a star helping us out with last minute bookings too! Her bubbly, energetic enthusiasm has seen repeat bookings from a high end motor company…
Imitation is the sincerest form of flattery – Thanks Google! There are big changes coming to the offices of Envisage Promotions and we are not embarrassed to admit we have been heavily influenced by the mighty power that is Google. Well come on, let’s be honest, if it’s good enough for them then it must be great for us right!…
Photo Of The Month Competition For those of you who are wondering what our photo of the month is all about we have set a challenge for all our staff to be a bit creative with their photographs and to email them into us to be included in our prestigious ‘Photo of the Month’ award. How do you enter our…