It’s been a tough year for small businesses. If you have survived, a massive congratulations to you, we know it’s been a hard slog! Most small businesses, in order to survive, have moved online to sell their products or services. And (if only it was that simple) along the way, more tweaks have been made, perhaps your business has had…
If you have ever dabbled in PR you will have heard the phrase ‘what’s the hook?’ You need something to ‘hook’ the media in and want to cover whatever you are doing, or for it to feature in their publications/TV or radio slot. But remember – PR is also about forming relationships with current and new customers, so don’t forget them…
We've come up with 7 effective ways of marketing to your audience.. read on for some insights! Who are your audience? The key is to know who your audience really are. You need to learn as much as you can about them, and if they are quite wide an audience, it is worth segmenting them, so you can then target…
Online Market Research And the results are in! We wanted to show you how great our respondents can be - so we conducted our own survey on online shopping during a pandemic and it's impact on future shopping We asked our respondents to buy a specific product and then asked some key questions about their new shopping habits in the…
Why survey? Surveys are a great way of finding out what your customers and potential customers think. You can find out what their habits are, how they are feeling at the moment and their likes and dislikes. You can test products and ask them to feed back. It is entirely up to you. And you can use this information to…
Everything You Need to Know About Working with an Event Staffing Agency Great Staff = Great Events We all know the importance of having the right staff onboard – they can make or break your event! If you’re a busy event planner chances are you’ll have your hands full juggling everything leading up to your big event and simply don’t…
Helping companies reboot their business The pandemic has had a massive impact on a huge number of brands. Customers not able to get easy access to their favoured brands (think toilet rolls…) and perhaps they have now substituted for in stock brands, employees furloughed, and offices shut. Unfortunately, in a sales downturn, often the marketing and promotional side of their…
How will the events industry adapt to live with Coronavirus? The global pandemic brought by Coronavirus has impacted the entire world with various degrees of lockdown in place. As the industry experienced, EVERY exhibition and event taking place in the next three months from March to June just fell like Dominoes. Suppliers left without income and organisers reluctant to invest…
Top Tips for Flyering Sustainably The world is focused on sustainability, and quite rightly so. Here are some tips on way to get your flyers out there but also to help protect our planet. Encourage people to photograph your flyer Take A Photo (it'll last longer!) So everyone has a phone. EVERYONE! And virtually everyone has a smart phone. Research…
Meet the Talented Promotional People at Envisage We know that others claim to have the best and most talented people, all of whom are ready and willing to act as promotional staff for your event. At Envisage, we know we have the most talented people because our clients tell us this is the case. But with so much talent and…